Over 140 landmarks across Australia and New Zealand will be illuminated in purple and blue from 1–7 February 2026 to mark Feeding Tube Awareness Week (FTAW). This annual campaign, hosted by ausEE Inc., aims to foster community connection and increase public understanding of enteral nutrition.
Tube feeding provides essential nourishment directly to the stomach or small intestine for those unable to eat by mouth. The campaign’s signature colors carry deep meaning: purple represents the medical supplies used, while blue signifies the life-sustaining liquids—such as formula, breastmilk, or water—that flow through the tubes.
“At the time, a feeding tube felt like the beginning of the end. But now I know better. It was, in fact, the beginning of living,” says Jessie, one of the many individuals sharing her story for the 2026 campaign.
Throughout the week, ausEE will host a free Virtual Education Program featuring specialists and families with lived experience. The public is encouraged to engage by sharing #MyTubie stories and visiting illuminated landmarks. Supporters can participate online using the hashtags #FTAWLightUp and #FTAW2026.
For more information on events and resources, or to find a participating landmark near you, visit feedingtubeaware.com.au.
