BRIMBANK NORTH WEST
Sponsored Content
Home » In Business » Fresh food, convenience and value sets tone for new look Woolworths store

Fresh food, convenience and value sets tone for new look Woolworths store

East Keilor shoppers will enjoy a new Woolworths shopping experience with fresh food, convenience and value the cornerstones of the renewed and extended supermarket in the Milleara Shopping Centre.

Woolworths has received an extensive upgrade across the store, including a new deli department, an expanded range of fresh fruit and vegetables, electronic ticketing throughout the store and added new self scanning checkouts to assist customers paying for their groceries quicker.

A shining star of the renewed store is the new Direct to Boot service, which includes a canopy over four dedicated parking bays. After placing their order online, customers simply confirm when they’ve arrived via the Woolworths app or SMS link to notify the store team, who will then pack the order directly in the boot with no additional charge.

The store has undergone a multi-million dollar renewal and extension over the last seven months and now showcases an extensive range of Australian fruit and vegetables, with a selection of 100% Australian beef and an array of fresh seafood from the fish market.

The store’s new look bakery offers fresh stone baked bread made from Australian wheat flour, as well as a number of pastries and cakes prepared daily by the bakery team.

A Macro Wholefoods market range and a dedicated offering of plant-based protein and gluten free foods can also be found in store. Customers will also find an array of international groceries, as well as a number of locally made products across the fresh, frozen and dairy departments in the store.

Woolworths Milleara store manager Christina Prestipino is looking forward to showcasing the new look store.

“My team and I are excited to offer our customers a new shopping experience with an extensive range of groceries to choose from across the store, as well as a number of innovative new features to provide convenience and value,” she said.

“This renewal and extension has been a number of years in the making and it’s been great to be part of the supermarket’s transformation. The new look store will significantly benefit our team members, our customers and the local community.”

Woolworths Milleara is also committed to growing greener, reducing its impact on the environment and operating more sustainably. The store has been fitted out with LED lights to reduce power usage and includes carbon-efficient refrigeration systems.

Opening hours for Woolworths Milleara are 7am-10pm, 7 days a week.

Digital Editions


  • BRG approved for year two

    BRG approved for year two

    Purchase this photo from Pic Store: 502789 Brooklyn Recycling Group (BRG), comprising Delta Group, ResourceCo, EcoGypsum & Fertiliser (Sunshine Groupe), and City Circle, has announced…

More News

  • Measles exposure sites

    Measles exposure sites

    Purchase this photo from Pic Store: 247142 The Department of Health has listed three areas in Brimbank as recent measles exposure sites. The paediatric emergency department, and the emergency department…

  • Shots fired in Hillside

    Shots fired in Hillside

    Purchase this photo from Pic Store: 206998 Police are investigating a firearms incident in Hillside on Monday 2 February. Shots were fired outside a Penshurst Court home about 1am. There…

  • Blues sneak home

    Blues sneak home

    Purchase this photo from Pic Store: 528881 Keilor held its nerve late to come away with an important win against Airport West St Christopher’s in the Victorian Turf Cricket Association…

  • Johannisen joins Lions

    Johannisen joins Lions

    Purchase this photo from Pic Store: 283154 A Western Bulldogs premiership player is the latest signing for Deer Park for the Essendon District Football League premier division season. The Lions…

  • Power bill relief a bonus

    Power bill relief a bonus

    The state government used one of the hottest days in Victoria’s history to urge households to apply for its power saving bonus program before it ends on 31 March. Before…

  • Help for heart kids

    Help for heart kids

    Every day in Australia, eight babies are born with a childhood-onset heart disease (CoHD), and this February HeartKids is calling on Australians to help support these children and their families…

  • Slow down around schools

    Slow down around schools

    Purchase this photo from Pic Store: 206998 With Victorian students returning to school for Term 1 of 2026, police are reminding motorists to slow down and take extra care around…

  • Ambos support fire-affected wildlife

    Ambos support fire-affected wildlife

    Ambulance Victoria (AV) staff and volunteers have banded together over the last few weeks to provide emergency care to fire-affected communities across Victoria, with recent efforts going towards supporting the…

  • Youth Fest grants available

    Youth Fest grants available

    Applications are open now for grants to host Youth Fest activities. Youth Minister Natalie Suleyman announced $220,000 in funding to support the delivery of more than 100 events across the…

  • Your voice, your needs: National Parkinson’s survey

    Your voice, your needs: National Parkinson’s survey

    People living with Parkinson’s and their families and carers can help shape future medical and allied health care through a national survey. Organisers are keen to ensure Australia-wide participation in…